Founder-led Shopify development

Make the next
move

A good fit

Shopify work for teams who want a technical partner that stays close to the detail.

I work with founders and small teams on the decisions that make a store easier to understand, easier to run, and better prepared for what comes next.

Shopify, carefullyTheme / support / apps

One Shopify partner
for the useful work.

From a new storefront to the awkward change your current theme cannot quite handle, I help make the right next step clear.

See Shopify development

Named supportShopify / Horizon

You Betta Merch Shopify storefront showing a product collection grid

You Betta Merch
keeps moving.

Ongoing Shopify theme support for a growing merch shop. The work stays focused: clearer product details, useful Horizon customisations, and a storefront that remains straightforward to maintain.

Read the Shopify support example

Evidence without the glossAgency-partner work

Useful work delivered
behind the scenes.

Some work is commissioned through another agency, so the client stays anonymous. The contribution, technical approach, and deliverable can still be described clearly.

01 / Agency-partner work

Consumer products and ecommerce

Contribution: Theme design and development behind an agency partner.
Technical approach: Section-based Shopify Liquid with responsive, accessible storefront patterns.
Deliverable: A maintainable storefront handoff for the partner team.

02 / Agency-partner work

Subscription commerce

Contribution: Shopify and Recharge integration work behind an agency partner.
Technical approach: API, webhook, and customer-flow thinking around recurring orders.
Deliverable: Practical integration work that fits the wider store setup.

03 / Agency-partner work

Growing product brands

Contribution: Ongoing storefront support and focused theme improvements.
Technical approach: Small, reversible changes tested across real product and collection states.
Deliverable: A clearer store that stays easier to run.

Built productsOwned by Octarine

Native iOS and watchOS