Shopify insights
Useful answers
before you build.
Short, practical guides for choosing, improving, and maintaining a Shopify store.
Explore Shopify servicesThe library6 guides
01 / Shopify decisions
Custom Shopify theme or a strong premium theme?
A practical way to choose between bespoke theme development and a well-chosen premium starting point.
Read the guide 02 / Shopify supportWhat should Shopify theme support cover?
The useful work that sits between a one-off fix and a full redesign.
Read the guide 03 / Shopify appsWhen does a Shopify store need a custom app?
How to tell when a theme change, existing app, or custom workflow is the right next step.
Read the guide 04 / Shopify appsShopify Functions versus a custom app
Where each approach belongs, and why the distinction matters before development starts.
Read the guide 05 / Shopify supportHow to safely repair AI-generated Shopify customisations
A calm, methodical approach to code that works in one state and fails in the next.
Read the guide 06 / HorizonWhen are Horizon theme customisations enough?
Signs that the existing Horizon system can carry the next improvement without a rebuild.
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